Trademark
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What is
Trademark

Trade = Business
Mark = Product/ Services
that marks your identity. For example, any brand or sign with a logo design, any font based or signature can be registered under trademark.

Benefits of

Trademark.

Registering a trademark in Pakistan offers several advantages to businesses and individuals. Here are the key benefits:

1. Legal Protection
Trademark registration provides legal ownership and exclusive rights to use the mark for the goods or services it represents. It allows the owner to take legal action against unauthorized use or infringement by others.

2. Brand Recognition
A registered trademark helps build brand identity and trust among consumers. It distinguishes your products or services from competitors, making it easier for customers to identify your brand.

3. Exclusive Rights
Registration grants the owner exclusive rights to use the trademark nationwide in Pakistan. It prevents others from using a similar mark for similar goods or services.

4. Asset Value
A registered trademark is an intangible asset that can increase in value over time as the brand grows. It can be sold, licensed, or franchised, providing additional revenue streams.

5. Protection Against Infringement
Registration allows the owner to file a lawsuit against anyone who uses the trademark without permission. It also serves as a deterrent to potential infringers.

6. Consumer Trust
A registered trademark signals professionalism and credibility, enhancing consumer confidence in the brand. It assures customers of the quality and authenticity of the products or services.

7. Global Protection
A trademark registered in Pakistan can serve as a basis for international registration under the Madrid Protocol, facilitating protection in other countries.

8. Long-Term Protection
In Pakistan, a trademark registration is valid for 10 years and can be renewed indefinitely, ensuring long-term protection.

9. Use of ® Symbol
Once registered, the owner can use the ® symbol, indicating that the trademark is officially registered and protected by law.

10. Competitive Edge
A registered trademark provides a competitive advantage by preventing competitors from using similar marks that could confuse customers.

Check List to Applying Registration of Trademarks.
  • An application for registering a register a trademark to be made on TM-1.
  • One copy of TM-1 along with six representations of trademark on a strong paper of 13×8 inch must be accompanied.
  • Application must specify the class in which brand is sought to be registered. In case if Trademark is to be registered in more than one class, a separate application must be given for each separate class [See Trade Marks Rules, 2004, for classification of goods and services].
  • Form must be completely filled [Full name, Description and Nationality of the applicant].
  • Full name and nationality of every partner must be specified in case of Partnership firm.
  • Complete trade or business address must be specified.
  • If the mark is in the form, of series, then indicate the number of series.
  • Indicate domain name is in respect of goods or services.
  • If the mark is in color, then color may be claimed. In this case, the applicant shall have right to use only the claimed colors in his/her mark.
  • If no color is claimed, mark may be used in any color.
  • Signature of applicant is required with his/her designation. If the mark is owned by an individual, he must sign it.
    If owned by a partnership firm, by the managing partner,
    If the applicant is a limited company, by the managing director or Director.
  • Where the application is being filed through an attorney, a power of attorney on Form TM48, duly stamped, must accompany this application.
  • If the applicant is foreign national, he should file application through their duly authorized attorney or advocate in Pakistan.
  • If the mark is in a language other than English or Urdu, it’s translation and transliteration in the form of an affidavit from the applicant must accompany this application.
Trade Mark Registration Process

Step by Step in Pakistan.

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Step 1: Conduct a Trademark Search

The initial step in the trademark registration process is conducting a comprehensive search to ensure the uniqueness of the proposed trademark. Applicants can leverage various trademark search tools and Intellectual Property consultancy services available in Pakistan. A detailed examination, often initiated by filling out the TM 55 document, is essential to determine the availability of the desired trademark.

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Step 2: Identify the Suitable Trademark Class

Identify the suitable trademark class that most accurately represents the goods or services linked to your trademark. Pakistan adheres to the International Classification of Goods and Services (Nice Classification), which comprises 45 classes. It is important to choose the right class to ensure the optimal safeguarding of your trademark rights.

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Step 3: Application Submission

Once a suitable trademark is identified, the next step involves filling out a detailed application form (TM 1 and TM 2). This document includes important information such as the applicant’s name, brand details, product variations, and service descriptions. The applicant must also specify the list of commodities and products for which the trademark is sought.

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Step 4: Pay the Application Fees

Submit the required application fees, which may differ based on factors like the number of classes and how you file. You can pay online or use a bank draft payable to the Registrar of Trademarks.

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Step 5: Formalities Assessment

Upon submission, the trademark registry scrutinizes the application for any discrepancies and ensures that all information aligns with the required documentation. If no objections or oppositions are raised, the trademark will be published in the Trademarks Journal for a period of 2 months. During this time, interested parties can oppose the registration. If there are objections to a trademark, one needs to file a response/reply. If any defects are identified, the applicant is notified and given a 30-day window to rectify the issues.

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Step 6: Publication Analysis

The trademark registry conducts a thorough analysis under the trademark act to assess the eligibility of the application for registration. It ensures that the proposed trademark is not identical to existing registrations.

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Step 7: Trademark Advertising & Opposition Period

Once the application is accepted, it is officially announced in the trademark magazine. This marks the beginning of a four-month opposition period, during which any party can challenge the application. Trademark attorneys may facilitate public opposition, and if a dispute arises, the applicant can respond by filing a defensive form (TM -6 or TM -9) against the opposition notice.

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Step 8: Final Trademark Registration

After successfully navigating the opposition period, the next step involves the submission of fees as per the demand notice issued by the trademark registry. The applicant submits the fees to either the administrator of IPO-Pakistan or the director-general.
Subsequently, a registration certificate is issued, and the applicant is granted the right to use the registered symbol (®) for their products or services.

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Step 9: Certification & Symbol Usage

The trademark registry now issues a registration certificate, signifying the completion of the registration process. The registered trademark holder is now entitled to use the registered symbol (®) to promote their products or services, solidifying their legal rights.

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Step 10: Renewal of Trademark

To maintain the validity of the trademark, the applicant must renew it every 10 years. This renewal process ensures that the brand continues to enjoy legal protection and exclusivity in the marked.

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Protect Your Brand Globally with WIPO’s International Trademark Services ®

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Trademark

FAQ Page

Frequently asked question (FAQ)pages to find answars.

To register a trademark in Pakistan, after filing the application in the prescribed form and payment of relevant fee, the mark will then be examined, published and eventually shall proceed to registration where there is no opposition against the said trademark or where the opposition against the said trademark was filed but was decided in favor of the applicant. The trademark will then be registered for a period of 10 years from the date of filing of the application in Pakistan and the registration certificate is issued. Once a trademark is registered in Pakistan, then the insignia ® can be used with the mark. The Pakistan Trade Marks Ordinance also provides that if a registered trademark is not used for a continuous period of five years from the date of registration, then the same becomes vulnerable to cancellation action on grounds of non use.

Trademark can be registered by any individual, AOP partnership firm, Private Limited Company or any limited company. For example Pepsi is a Beverage, KFC is a restaurant and Samsung is an electronic company and like this any brand can be registered. Normally, it takes 12 to 18 months to register a trademark. But, once you file an application, you are given a number after which you can add tm to your brand. Once you are given the certificate, you can use sign of ® with your name.

Infringement of Trade Marks
Section 39 and 40 of the Trade Marks Ordinance 2001 provide that if any person uses the mark for the trade which is similar to the goods or services for which that mark has been registered, it shall be deemed to be the infringement of the registered trademark under Section 40.

Action for Infringement
Section 46 provides different remedies for infringement of trade mark: - Damages; - Injunctions; - Accounts; or - Any other remedies which are available to the person having some other property rights.

A trademark search in Pakistan can be for both word and device marks. It is advisable to conduct a trademark search prior to filing a trademark application to ascertain the availability of trademarks, existence of prior identical/similar marks on the register etc., so as to avoid any objection and opposition with respect to the mark. Although, search is not mandatory for filing the application, it is advisable to conduct a preliminary search for the proposed trade mark before filing the application in order to avoid any objection and opposition with respect to mark later on. Trademark searches in Pakistan can be conducted for word mark, numerals, labels and device mark. Device mark searches can be conducted through Vienna code. Trademark searches can be classified into following categories: Word Search or Device Search

Word mark Search
Trademark word search edition of Pakistan follows the nice classification and trade mark can be filed for goods in class 1-34 and services in class 35-45. Trademark searches in Pakistan can be conducted for the desired class and associated classes. It is advisable to conduct comprehensive trademark clearance search in Pakistan to ascertain availability of the proposed mark and also to overcome any objection and opposition with respect to mark later on. Along with trademark search, it is also advisable to do a comprehensive company search and domain search of the proposed trademark in Pakistan.

Device Mark Search
It is advisable to conduct a comprehensive search for a figuration trademark. The device marks include individual marks such as stylized letters, numerals, shapes, plants, celestial bodies, living creatures etc. or combination of marks containing device marks. A device mark search in Pakistan can be conducted amongst the marks filed and registered as per the Vienna Code Classification.

Yes, you can, and you definitely should use the ® symbol next to your trademark. This symbolizes that your trademark is federally registered.

It’s not necessary to use the ™ symbol, especially since it is for trademarks that are ‘not’ registered. The symbol stands for ‘trademark’ only and is not compulsory to use to protect your trademark.

Procedure for Trademark Opposition in Pakistan Once a trademark is published in the Pakistan Trademarks Journal, any person can file an opposition against registration of the said trademark in Pakistan by filing a notice of opposition within the prescribed period of 2 months from the date the Trademarks Journal is made available to the public. The time period to file the notice of opposition against registration of a trademark in Pakistan can be extended by a maximum period of 2 months upon filling a specified request extension of time along with the prescribed fee, if made before the expiry of the statutory period of 2 months. A trademark application can be opposed in Pakistan on relative and absolute grounds under Section 17 and 19 of the Trade Marks Ordinance, 2001. Once an opposition is filed against a trademark in Pakistan, a copy of notice of opposition so filed is served to the applicant by the Trademark Registry and the applicant is then required to file a counterstatement within 01 month of receipt of the notice forwarded by the Registry, failing which the application shall be treated as abandoned. Thereafter the Registrar will request evidence in writing from both parties. If the dispute is not settled by the parties, then hearing is fixed in the matter. The decision of the Registrar made in the opposition proceedings can be challenged by the aggrieved person by filing an appeal before the High Court. In the absences of an opposition, a trademark is registered, and the certificate of registration is issued

The procedure for filing a renewal for a trademark in Pakistan is as follows: Request to renew a trademark in Pakistan can be filed within six months before the expiry of the registration / renewal term if accompanied by the requisite renewal fees on the prescribed form. A trademark can be renewed in Pakistan from time to time for an unlimited period upon payment of the renewal fees, failing which the mark becomes liable to be removed from the Register on account of non-renewal. Each renewal term is for a period of 10 years.

The procedure for filing for restoration of a trademark in Pakistan is as follows: If a trademark has been removed from the Register on the grounds of non-renewal then the same can be restored by filing an application in the prescribed form for restoration of the mark after six months from the expiration of the last registration of the mark

Procedure for Removal of a Registered Trademark in Pakistan on grounds of non-use: Section 73 of the Pakistan Trade Marks Ordinance provides for the removal of the trademark from the register of trademarks on the ground of continuous non-use of the mark for a period of 5 years from the date of the issuance of the registration certificate

What marks are not registrable in Pakistan? What is not registrable as a trademark in Pakistan? The trademarks which are not registrable in Pakistan are the following:
• Trademark which is likely to cause deception or confusion;
• Trademark that is likely to hurt religious sentiments of any community;
• Trademark that comprises any scandalous or obscene matter;
• Trademark which is contrary to any law, for the time being in force, or morality;
• Trademark for the shape of goods necessary to obtain technical result or which gives substantial value to the goods Name of the chemical compound declared by World Health Organisation as an International non-proprietary name.

Remedies available for protection of trademarks in Pakistan are:

Civil Action-
The competent Courts can be moved for grant of relief of injunction against infringement and/or passing off.

Criminal Proceedings-
Criminal complaints can also be filed against persons who have infringed the trademark in Pakistan in addition to a civil action.

Administrative Remedies-
Notice of opposition can be filed against trademark applications published in the Trademarks Journal in Pakistan. Proceedings can be initiated for rectification/cancellation of registered trademarks before the Registrar of Trademarks.

Border Measures-
The Pakistan Customs Act 1969 confers power on the Central Government to prohibit importation or exportation of goods. In exercise of the powers conferred by that section, the Central Government has prohibited the import of the goods that have applied a false trade- mark or a false trade description.

Yes, the examination includes whether the application has been filed in time and whether the same has been filed by the proprietor of the mark on record.

In case of a registered trademark, an action for infringement lies where the aggrieved can sought civil and criminal reliefs.

A mark shall not be registered as a trademark if
- the mark is likely to deceive the public or cause confusion. the matter contained or comprised in the mark is likely to hurt religious susceptibilities of any class or section of the citizens of Pakistan. it contains or comprises of scandalous or obscene matter. No work declared by World Health Organization as international non-proprietary name.

• A trademark can be refused registration in Pakistan under the relative and absolute grounds:
Relative Grounds of Refusal for Registering a Trademark Pakistan:
A trademark is refused registration under this category if the trademark is: a. Similar or identical to an earlier trademark for the same or similar goods/ services. b. Similar or identical to an earlier trademark in respect of different goods/ services. Absolute Grounds of Refusal for Registering a Trademark Pakistan: A trademark is refused registration under this category if the trademark is:
• Devoid of any distinctive character.

Yes, foreign proprietors can apply for registration of a trademark in Pakistan. The Pakistan Trademark Ordinance is TRIPS obedient and provides for protection of well-known trademarks and recognizes trans-border reputation.

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